Under Armour's New Centre To Use Lectra's Cutting Room Technology

New Products and Innovation

Under Armour's New Centre To Use Lectra's Cutting Room Technology

US-based performance brand Under Armour has chosen Lectra, a leader in integrated technology solutions dedicated to industries using fabrics, leather, technical textiles and composite materials, as an official partner for its manufacturing and design centre, the UA Lighthouse, which opened this summer in Baltimore, MD.

The new facility will showcase the latest technology and serve as an incubator for creating state-of-the-art product with efficient manufacturing methods.

"This partnership is the start of what we hope will be a long and fruitful relationship between two like-minded global companies. Our technology is very much in line with where Under Armour wants to take manufacturing.

As a company that also strives to push the boundaries of innovation, we applaud the leadership Under Armour has shown and we are honoured to be involved in the launch of such an ambitious project," commented Jason Adams, President, Lectra North America.

Operational Excellence

Under Armour, a leader in performance footwear, apparel and equipment, sells its apparel and footwear products worldwide to athletes at all levels.

The 35,000 square-foot UA Lighthouse will provide a collaborative space for designers and manufacturers to learn and develop new and innovative methods for making and delivering product, which can then be shared with global teammates and partner factories, the company reports.

A proud partner of the Lighthouse project, Lectra shares Under Armour's commitment to helping manufacturers and brands attain operational excellence and deliver better products to market faster.

The Lighthouse will employ Lectra's advanced cutting-room solutions, in particular, the Brio fabric spreader and the Vector fabric-cutting machine.

Vector is empowered by Lectra's innovative Smart Services, which provides enhanced visibility to the production processes through remote monitoring. This predictive technology is designed to optimize machine up-time and production.