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Spanish Textile Major Jeanologia Ushers In HDR To Revolutionize Denim Finishing

• By  Textile Excellence
• September 26, 2017

Jeanologia, a Spanish major in developing sustainable solutions for denim finishing participated in a big way in the first edition of DenimsandJeans international trade fair held in Bangalore, on September 25-26 2017, displaying their new High Dynamic Range (HDR).

HDR simplifies designing, reduces laser marking times and guarantees “what you see is what you get”achieving more natural and three-dimensional designs. Jeanologia presented their system that reduces jeans production time by 30% in India.

The company has ushered in a new era in laser design process that permits greater creativity and saves time, while avoiding second-rate production and providing the sector with a common language.

Jeanologia has been present in India since 2004 and 6% of the total jeans production in the country is done using their sustainable technologies.

The other benefits of HDR are that it increases production capacity and reduces time to market. This new system marks an advance in the transformation of the jean industry towards efficiency and sustainability.

The HDR is patented by the Spanish company. It is a revolutionary generation of laser that increases the dynamic contrast of tones and creates a sensation of depth closer to the real thing, achieving more natural and three-dimensional designs.

Jeanologia’s technology has been used in India for 13 years. The company has taken on the challenge of transforming the denim production centers of the country, and currently acts as the expert technology partner for top brands and laundries, supporting them in their objective to improve competitiveness, increase production and eliminate all processes that are harmful for workers and the environment.

Currently, 6% of the total jeans production in India has Jeanologia’s sustainable technology in its DNAand this figure is growing exponentially each year.

Local brands such as Killer Jeans and Numero Uno(who develop eco-friendly projects in the industrial areas of Vapi and Selaqui Dehradun respectively) already trust the Spanish company to provide sustainability and efficiency in their jeans production. Besides, major international top brands like Levi’s, Lee, Wrangler, Pepe Jeans, H&Mamong others have Jeanologia as their expert technology partner.

“The transformation of India’s jean industry towards efficiency and sustainability has begun. The production centers are integrating our laser, ozone and nano-bubble technologies allowing them to reduce water, chemical and energy consumption,”assures Manuj Kanchan, Asia Area Manager at Jeanologia.

During the trade fair, Jordi Juani, Division Director from Jeanologia gave a talk on “The evolution of jeans finishing, from manual to technological.”

Juani took the audience through a journey from traditional methods for finishing jeans, based on manual labor with high water and chemical consumption, to the current transformation that the industry is experiencing with eco-efficient and sustainable technologies from Jeanologia.  The new model uses technology as its main tool to obtain the right product with maximum quality, while also reducing environmental impact, production costs and time-to-market.

Since 2004 Jeanologia has been fostering a change in the jeans industry in India directly investing in the country.  Of India’s sustainable garment finishing technology, 90% of the market currently bears the Spanish company’s stamp.

Jeanologia develops major projects for export companies and national producers like Shahi, Arvind, Everblue (Raymonds), KG denim, FFI, Shell Apparels, Orient Craft, Anish India and many others.

In the north of India, Jeanologia has the support of market leaders such as Anupam, Modern DyeingorGlobewash implementing their new technologies.

In Bangalore and New Delhi, Jeanologia has an experienced and dynamic team of technical specialists who directly serve the needs of its clients.

Textile Excellence