Junior’s Fashion Week Mumbai Showcases The Latest Autumn Winter 2017 Trends

Fashion and Lifestyle

Junior’s Fashion Week Mumbai Showcases The Latest Autumn Winter 2017 Trends

The recent Junior’s Fashion Week organised in Mumbai showcased trendy, fashionable and equally comfortable collections by leading brands.

Hoodies, stylish skirts, drop-dead gorgeous dresses, cozy jackets and bottoms, were some of the big takeaways from the runways of Junior’s Fashion Week.

Allen Solly Junior showcased multi-fold collections. It introduced three different looks namely, ‘Sport the Adventure’, inspired from military and jungle look, ‘Athleisure’ that includes special fabrics and trim plays besides ‘Party Squad’ to created specially to cater to special occasions.

Speaking on the association, Ajay S Kumar, Brand COO, Allen Solly, Madura Fashion & Lifestyle, Aditya Birla Fashion and Retail Ltd said, “We are excited to partner with Junior’s Fashion Week and showcase our new trendy, in-vogue fashion for the young generation”.

“Today’s kids are aware of the latest fashion, global trends and more importantly want to stay ahead of the fashion curve and that’s the gap that Allen Solly Junior attempts to bridge, with its curated and expressive fashion line. The innovative and youthful nature of this show is a good platform to showcase our AW’17 kids’ collection and we are excited to be part of the same.”

On the other hand, Marks and Spencer presented a collection that offers a wide range of creatively designed jumpers and bomber jackets in luscious greens, snug blues and bright yellow hues which will surely brighten up your child's winter wardrobe.

Pankaj Kapoor, Head of Marketing - Marks & Spencer Reliance India said, “Marks & Spencer is proud to be associated with the Juniors Fashion Week in India. It is great platform for us to showcase our quality, innovative kids wear collections. As well as being fun and stylish, we pay extra attention to comfort, safety and convenience to ensure we offer clothing that parents are happy to buy and kids love to wear.”

Ending the event, US Polo Association (USPA) Kids showcased its trendy and stylish collection that featured traditional, preppy and updated looks. The collection offers contemporary elegance, great tradition and a jovial attitude which reflects in the positioning, imagery and experience as a premium brand.

Alok Dubey from USPA says, “US Polo Association Kids has always been a very integral part of our brand and we are pleased to be associated with Junior’s Fashion Week. The creative and youthful nature of this show is a good platform to showcase our kids’ collection. Rooted in the brand’s American origin and polo connection, the collection stays true to classic American styling showcasing a vibrant play with reds, blues and whites highlighted with stars, stripes and dot prints. The overwhelming reaction from parents and kids has given us a strong sense of responsibility to prove ourselves and provide a great clothing line for our junior models.”