Bemberg™
- A Sustainable Choice For Indian Textile Industry
Sustainable materials have become an
undeniable need of the textile and fashion industry, with the growing
consciousness of environment in the society. Are you aware that Bemberg™ is a
preferred sustainable material, produced from natural source?
Bemberg™ is the brand name of cupro,
a regenerated cellulosic fiber produced by Asahi Kasei in Japan since 1931 and
exported to India for about 50 years. This high-quality and precious fiber is
manufactured from cotton linter, the short downy fiber enfolding cottonseeds, a
by-product of the cottonseed oil manufacturing process.
Since Bemberg™ is made from cotton
linter, it is biodegradable* and compostable
in soil and marine environment.
Closed
Loop manufacturing
The Bemberg™ fibres are produced
under the strict control of the chemical substances used in the manufacturing
process while introducing a closed-loop production system.
The Bemberg factory located in
Nobeoka, in southern Japan, deploys sophisticated technologies to produce the
fibers. The facility continuously works towards improving the quality of the
fibers and to preserve the natural environment.
Initiatives
for carbon neutrality
Asahi Kasei, the manufacturer of
Bemberg™, has initiated sincere initiatives on greenhouse gas (GHG) emissions.
It aims to reduce emissions by 30% or more by 2030 (from base year 2013) and to
become carbon neutral by 2050. To achieve these goals, Asahi Kasei is
conducting energy de-carbonation, emission reduction in the manufacturing
process, and production process innovation. Since its inception, Bemberg™ has
been using sustainable electric power from their own hydro-electric plants.
Indian
market
While Bemberg™ is preferred as
fashion material in many countries, in Indian market Bemberg™ is used in
conventional Sarees, Dupattas, Kurtis and Indo-western style garments as well
as menswear in the local production areas. Fabric made from Bemberg™ yarn are
imported in India since 1954, Bemberg™ is adored for its functionalities like
lustrous colors, unique smooth texture, breathability, and superior comfort.
Bemberg™, has been used even as
lining fabric of suits to impart attractive functionalities and features such
as drapability, high dyeability, beautiful luster and moisture-control. Indian
market demands such effective functionalities considering the climate and
fashion style. Bemberg™ is suitable to keep the wearers comfortable in Indian
summer which is very hot and humid. However, this specific functionality
waiting to gain popularity.
The fabric manufactured using
Bemberg™ yarn are becoming popular among Indian apparel brands not only because
of its functionalities like elegant luster and soft hand touch but also due to
its value as a plant-based material. This has attracted even more attention
recently with the growing demand for Vegan or cruelty free products.
Bemberg™ has gained recognition in
India through the participations in FDCI X Lakmé Fashion Week while
collaborating with prominent Indian designers such as Hemang Agrawal and Payal
Pratap. Their collections focusing sustainability, Indian craftsmanship and
innovative creations with Bemberg™ yarn gained industry’s accolades. In
addition, few Indian brands are regularly creating items made with Bemberg™
yarn. For example, Nicobar known as modern and Indian craft items works with
Bemberg™ yarn. Asahi Kasei has recently released a first precious collaborated
collection called “Azure”: Nature-Inspired Aesthetics with sustainable
craftsmanship using Bemberg™ yarn with Anita Dongre.
The
path ahead
The demand for Bemberg™ is expected
to grow in India due to its sustainable, fashionable, comfortable features, and
plant-based origin. These product features match well with society’s needs and,
coupled with India’s economic growth, Bemberg™ could be a preferred raw
material. In addition, like other countries, the use of Bemberg™ in India is
expected to expand to categories like innerwear, activewear, and home textiles
due to its functionalities and soft hand feel.
Bemberg™ is a precious material made
from natural resources, and people can feel connected with its beauty even in
countries far from Japan. As we move towards a more sustainable future,
Bemberg™ is poised to play a significant role in the textile and fashion
industry.
* Bemberg™ biodegradability in soil
was verified by a testing organization, and its marine biodegradability is
certified by TÜV Austria.
(Asahi Kasei PR)
Bemberg™ is the brand name of cupro, a regenerated cellulosic fiber produced by Asahi Kasei in Japan since 1931 and exported to India for about 50 years. This high-quality and precious fiber is manufactured from cotton linter, the short downy fiber enfolding cottonseeds, a by-product of the cottonseed oil manufacturing process. Since Bemberg™ is made from cotton linter, it is biodegradable* and compostable in soil and marine environment.
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