ColorJet Announces Global Alliance With Japanese Tech Giant Konica Minolta

Company Performance

ColorJet Announces Global Alliance With Japanese Tech Giant Konica Minolta

The two giants in their own spheres - Konica Minolta, a Japanese multinational worldwide leading company on optical digital print, and Colorjet, the Indian largest manufacturer of digital inkjet printers have formed a strategic global alliance. As part of the agreement, Konica Minolta will promote Colorjet digital textile printers through their global sales network. This marks a new milestone in the decades-old strategic partnership of Colorjet and Konica Minolta. Colorjet is the largest leading digital printer manufacturer in India, well-known for delivering smart solutions of digital large format printers that enable users to enhance their business proposition and maximise their ROI. For years Colorjet digital textile printers, for example, VastraJet and Metro, have been designed around Konica Minolta's industry-leading cutting-edge reliable printheads - a testament to the long-standing and established business relationship between the two companies. This strategic partnership between Konica Minolta and Colorjet would make it possible to offer comprehensive solutions to the digital textile print industry all over the world, using the combined technological and commercial channel leadership of both companies. There are no other large format printer manufacturers other than Colorjet with a range of print solutions that seamlessly integrate global best-in-class technologies. Colorjet has been delivering enhanced business values to the most demanding of customers for over 25 years with more than 4500 Colorjet printer installations. The philosophy behind Colorjet products has been “Smart Indian Engineering”, for sustained long-term profit. MS Dadu, Chairman and Managing director of Colorjet India, said: “This is what our diverse customers want". The new strategic arrangement between Colorjet and Konica Minolta aims to result in a gain of 15-17% market share in their target countries. This would be made possible with the increased product range that would appeal to a much wider range of textile and apparel industry entrepreneurs and because an optimised value would be delivered in terms of product and service. Initially, the strategic sales collaboration will start In China, Pakistan and subsequently the partnership will extend to other countries.