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Fashion For Good Drives Polyester Circularity Through Global Recycling Project

Fashion for Good has intensified efforts to close the loop in synthetic textiles through its Full Circle Textiles Project focused on polyester. The initiative aims to validate and scale chemical recycling technologies that convert post-consumer textile waste into virgin quality polyester, a step seen as critical to cutting dependence on fossil based raw materials.

Polyester accounts for nearly 52% of global fibre consumption, yet a large share of textile waste still ends up in landfills or incineration streams. Chemical recycling is positioned as a key solution since it can process a wider mix of textile waste and deliver output comparable to virgin fibre.

The project, launched in September 2021, brings together global brands such as adidas, C&A, PVH Corp., Target, and Zalando alongside innovators including CuRe Technology, Syre, BlockTexx, and Gr3n. Industry partners like Arvind and Teijin are also involved in validating recycled outputs for commercial use.

The collaboration seeks to unlock financing, secure long term offtake commitments, and accelerate commercial scale recycling, marking a decisive step toward circular polyester supply chains.

The project, launched in September 2021, brings together global brands such as adidas, C&A, PVH Corp., Target, and Zalando alongside innovators including CuRe Technology, Syre, BlockTexx, and Gr3n. Industry partners like Arvind and Teijin are also involved in validating recycled outputs for commercial use.

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