Birla Cellulose wins Frost & Sullivan’s `Challengers Award - Large Business’ at GMEA 2015

Company Performance

Birla Cellulose wins Frost & Sullivan’s `Challengers Award - Large Business’ at GMEA 2015

‘To assist the adoption of Green Manufacturing Practices across Indian Manufacturing Companies’, Frost & Sullivan held its 2015 Edition of 'India Sustainability Summit’ on May 22, 2015 at Hyatt Regency, Mumbai.

The summit started with a full day of presentations from eminent speakers across different businesses who spoke about their companies’ initiatives and takes on sustainability. This was followed by an awards ceremony where Birla Cellulose was awarded the ‘Challengers Award - Large Business’ in the 2015 Green Manufacturing Excellence Awards category.

Based on the assessments conducted at Birla Cellulose’s Kharach site and subsequently whetted by the Executive Committee of “Frost & Sullivan’s Green Manufacturing Excellence Awards 2015, Birla Cellulose was awarded "Challengers Award - Large Business". H.K. Agarwal, COO for Pulp & Fibre business, and Vinay Bhalerao, Unit Head of Kharach unit, received the prestigious award for Birla Cellulosic.

Gowtham S of Frost & Sullivan explained the Assessment Model and Methodology of GMEA 2015. “The assessment model is realigned within four major areas and 13 parameters with each having a weightage of 100 points, totaling to 1300 points. The model also took into consideration global sustainability reporting frameworks such as the UN Global Compact. The assessment for Birla Cellulose that concluded had its basis in their GMEA Assessment Model that in turn derived its inputs from the team’s interaction with unit’s personnel, observations in the plant and documents seen/provided to them. The Kharach unit had a score of 823 for the entire facility. The parameters on which the assessment was done covered business strategy, Governance & Ethics, Waste & Emission, Biodiversity, Energy & water, Materials, Human Capital Sustainability supply chain, society and customers,” he explained.

GMEA 2015 summit

The keynote speakers from Birla Cellulose were Ajay Sardana, Vice President & Head – Sustainability and Rohan Batra, Special Projects. Ajay Sardana presented the company’s ‘Employee Sustainability Initiatives’. He said, “Employees are a key driver in driving Aditya Birla’s sustainability initiatives. Our company isan exciting world of global opportunities for professional growth with human care. The way we do business is just as important as the business itself.For a sustainability programme to be credible and successful, the alignment, engagement and enthusiasm of employees – both managers and the workforce – are essential”.