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Kota Doriya’s GI Tag Strengthens Rajasthan’s Handloom Identity And Rural Livelihoods

Kota Doriya, the iconic checked fabric of Rajasthan, has received renewed national attention after its Geographical Indication recognition highlighted the craft’s cultural depth and economic value. The fabric, woven from a blend of cotton and silk, carries a distinctive airy texture and grid-like pattern that has made it a favourite across generations of Indian consumers.

Kota Doriya holds its roots in the weaving traditions of Kaithoon and nearby regions, where thousands of skilled artisans continue to handcraft the lightweight textile on traditional pit looms. The GI status safeguards the authenticity of this heritage product and reinforces the strong link between the craft, its geography and the artisan communities that sustain it.

Designers and brands have been increasingly exploring contemporary adaptations of Kota Doriya for global markets. Demand is rising across fashion, home textiles and festive wear due to the fabric’s sustainability credentials and its ability to blend tradition with modern aesthetics. Industry experts note that GI recognition will help curb imitations and strengthen the value proposition of authentic handloom products in both domestic and international markets.

The craft has a significant economic footprint in the region. It supports thousands of families and empowers women weavers who rely on this sector for steady income. Government initiatives focused on skilling, design development and market linkages are further reinforcing the growth of the cluster. Kota Doriya stands today as a symbol of India’s living textile heritage, where every handwoven piece reflects skill, cultural memory and sustainable craftsmanship.

Kota Doriya holds its roots in the weaving traditions of Kaithoon and nearby regions, where thousands of skilled artisans continue to handcraft the lightweight textile on traditional pit looms. The GI status safeguards the authenticity of this heritage product and reinforces the strong link between the craft, its geography and the artisan communities that sustain it.

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