Archroma marked its debut at Denimsandjeans Egypt 2026 by
presenting a comprehensive portfolio of sustainable denim innovations,
reinforcing its commitment to low impact textile processing. The event took
place on January 19 and 20 at the InterContinental Citystars Cairo, a venue
that underscored Egypt’s growing importance in global denim sourcing.
The Switzerland based specialty chemicals major highlighted
solutions designed to reduce environmental impact while maintaining colour
intensity, fabric performance and production efficiency. Industry estimates
indicate that denim manufacturing accounts for nearly 10% of global textile
related water pollution, intensifying demand for cleaner dyeing and finishing
technologies. Archroma’s solutions directly address this challenge through
chemistry led innovation.
Key technologies on display included DENIM HALO, a
pretreatment and dyeing system engineered to create distressed looks while
delivering strong laser contrast on deep indigo and black shades. DIRESUL
EVOLUTION BLACK attracted attention as the cleanest sulphur black dyestuff from
Archroma, delivering an impact reduction of 57% during dye synthesis compared
to conventional sulfur black. DENISOL PURE INDIGO 30 LIQ demonstrated how
aniline free pre reduced indigo can achieve authentic denim shades while
lowering pollution risks. EarthColors further showcased circular innovation
through dyes derived from non-edible agricultural waste, supporting water
footprint reduction and resource efficiency.
Archroma leadership emphasized that Egypt’s expanding
manufacturing base presents a strong opportunity to scale sustainable denim
production. Company experts engaged directly with mills and brands, outlining
pathways to meet stricter global compliance norms while improving operational
resilience. The showcase reinforced Archroma’s position as a key technology
partner for denim producers seeking measurable sustainability gains without
sacrificing design or productivity.
Archroma leadership emphasized that Egypt’s expanding manufacturing base presents a strong opportunity to scale sustainable denim production. Company experts engaged directly with mills and brands, outlining pathways to meet stricter global compliance norms while improving operational resilience.
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